In this episode, my guest is Connor Dube, multi-time entrepreneur and host of the B2B Mentors podcast. He shares how to leverage ROI recapture to get more sales from leads you already have.
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**Timestamps **00:00 Introduction 02:04 Selling Is Not Telling… Selling Is Helping 04:45 A Marriage Story: Sales And Marketing 06:05 Markets vs. Sales: Understand Your Customers 08:14 What’s Your Customer’s Pain? 11:19 The 333 Rule 17:10 ROI Recapture 22:30 Dark Social 25:57 The 4 C’s 38:04 Final Thoughts