What Marketing Is (And Why It Matters)

It’s simple. Customers are a limited resource. They won’t just fall in your lap, and everybody wants them.

That’s part of why your marketing strategy is your most valuable tool. If you can’t market creatively, you can’t grow your market share.

Join Alexander Toth and Josh Ramsey as they revisit the fundamentals and define what marketing really is. You’ll understand…

  • Why so many companies have unrealistic expectations for their marketing departments
  • Why it can be difficult to quantify marketing results
  • How to identify whether your marketing strategy really works

If you aren’t getting in front of customers, someone else is. Learn what marketing really means and why it matters in this week’s podcast episode.

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